At its highly anticipated “Awe Dropping” event in Cupertino on September 9, 2025, Apple introduced the iPhone 17 series, the company’s thinnest iPhones ever, starting at $799.

The new lineup features ultra-slim designs, upgraded cameras, and deeper AI integration for smarter photography, personalization, and productivity.

Apple also launched the AirPods Pro 3 at $249, equipped with real-time language translation, next-gen noise cancellation, and built-in health sensors.

The groundbreaking translation feature allows users to communicate seamlessly across languages, sparking excitement as well as debate online about innovation versus trade-offs in Apple’s latest products.

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SquirrelPR, Africa’s pioneer PR management software, has entered into a strategic partnership with Syncthesis Innovation Hub, a leading communications and ecosystem enabler, to accelerate the visibility, credibility, and growth of Web3 startups across Africa.

This collaboration is designed to empower Web3 startups with SquirrelPR’s innovative PR and media relations tools to boost visibility, while reinforcing Syncthesis’s role as a trusted ecosystem partner in storytelling and communications. Together, both organisations will deliver structured, affordable, and impactful PR support to startups navigating Africa’s rapidly evolving Web3 landscape.

The partnership will roll out a Web3 PR Accelerator where Syncthesis nominates select startups, and SquirrelPR provides significantly discounted access to its tools, alongside PR mentoring and hands-on guidance. In addition, the partnership will co-create thought leadership opportunities, including webinars, masterclasses, and media spotlight sessions that equip founders with essential communication strategies.

Speaking on the partnership, James Ezechukwu, Co-founder of SquirrelPR, said: “At SquirrelPR, our mission has always been to bridge the gap between innovation and visibility. African Web3 startups are building ground-breaking solutions, but too often they struggle to tell their stories to the world. This partnership with Syncthesis gives us the opportunity to ensure these startups not only build but are also heard, trusted, and celebrated. Together, we are creating an ecosystem where visibility becomes a growth catalyst.”

As part of the collaboration, the partners will also integrate PR Clinics at Web3 events, organise startup spotlights for media coverage, and co-sponsor initiatives that amplify startup voices in mainstream and niche platforms. Syncthesis Innovation Hub, leveraging its extensive startup network and reputation as an ecosystem connector, will ensure participating startups can access the resources needed to scale both reputationally and commercially.

Also commenting on the partnership, Boluwatife Ogunsina of Syncthesis Innovation Hub said, “Our work at Syncthesis is about enabling startups to thrive through better positioning and ecosystem connections. Partnering with SquirrelPR allows us to deliver even greater value by ensuring our startups are equipped with world-class PR tools and mentoring. This collaboration is not just about communications; it is about building trust, accelerating adoption, and amplifying Africa’s role in the global Web3 economy.”

This partnership is poised to transform how Web3 startups in Africa engage with media, investors, and the wider ecosystem, ensuring that innovation is matched with visibility, credibility, and growth opportunities.

About SquirrelPR

SquirrelPR is Africa’s first PR management software connecting organisations with credible newsrooms and journalists across the continent, the Middle East, and Europe. With tools for media relations, press release distribution, and coverage tracking, SquirrelPR empowers communication professionals, startups, and agencies to manage their PR campaigns with ease and efficiency.

About Syncthesis Marketing

Syncthesis Marketing is a communications and ecosystem-enabling company focused on empowering startups through storytelling, brand positioning, and strategic partnerships. With a deep network across Africa’s innovation landscape, Syncthesis helps startups and partners unlock visibility, credibility, and growth.

MEET ANI

Grok 4 now comes with Ani, a sultry, anime-styled AI that’s got users hooked.

Thigh-highs, bold lines, and zero shame—Ani doesn’t just talk, she appears to grab some attention too.

While critics panic and scribble think pieces, Grok is tearing up the app store charts.

Elon built what people actually want and wildly ahead of the curve.

Source: Bloomberg

Elon Musk revealed his name was inspired by the central character in Robert A. Heinlein’s science fiction novel “Stranger in a Strange Land”, Valentine Michael Smith, often referred to as “Mike” who was born on Mars to two of the first human explorers.

What’s interesting is how everything ties together:

A Martian concept central to the novel, “GROK” means to deeply and intuitively understand something or someone and Mike’s ability to grok allows him to connect with others on a profound level, often challenging human notions of individuality and separation.

As the sole survivor of the first human mission to Mars, Mike is brought back to Earth as an adult.

Mike is curious, innocent, and deeply empathetic, but also profoundly alien in his thinking.

His Martian perspective leads him to question human customs, emotions, and societal structures.

Mike evolves from a naive, alien-like figure to a charismatic leader who seeks to bridge Martian and human philosophies.

Valentine Michael Smith is one of science fiction’s most iconic characters, representing the ultimate outsider.

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Elon Musk has announced plans to use an advanced AI model, named Grok 3.5 or possibly Grok 4, to revise and correct the global corpus of human knowledge.

This initiative according to him aims to address errors and fill informational gaps, following concerns over the accuracy of previous AI versions, including Grok, which Musk criticized for relying on potentially biased sources like Media Matters and Rolling Stone.

The project raises questions about AI’s role in defining truth and the potential for bias correction or introduction.

Elon Musk is a billionaire entrepreneur, inventor, and CEO of several high-profile companies, including Tesla (electric vehicles), SpaceX (aerospace and space exploration), Neuralink (neurotechnology), and The Boring Company (infrastructure and tunnel construction).

Born in 1971 in Pretoria, South Africa, he holds citizenship in the U.S., Canada, and South Africa.

Musk is known for his ambitious goals, like colonizing Mars, advancing AI, and revolutionizing transportation with projects like the Hyperloop.

He’s also a polarizing figure due to his outspoken views on X, where he’s one of the most followed accounts, often sharing thoughts on technology, politics, and culture.

His net worth fluctuates but has often exceeded $200 billion, making him one of the world’s richest individuals.

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